The Mayo Clinic Center for Social Media is hosting its first major event for members of the Social Media Health Network and for others interested in health-related applications of social media, March 14-16, 2011 on Mayo Clinic’s Jacksonville, Fla. campus.
The week kicks off with pre-conference workshops for the Health Care Marketing and PR Social Media Summit, presented by the Mayo Clinic Center for Social Media and Ragan Communications. Mark Ragan will be the drill instructor for the Monday morning social media boot camp, and Shel Holtz and I will lead the afternoon workshop on the transformational power of communities.
Tuesday is the full-day conference, with a strong lineup of presentations and a lunchtime panel. I’m particularly pleased that three members of our Advisory Board will be sharing their knowledge and perspectives in the afternoon session. (Speaking of our Advisory Board, we hope to have the remaining members named in the next week or so.)
Tuesday evening and Wednesday will offer special events for members of the Social Media Health Network, including our first Member Meeting/Unconference.
Member benefits for the Network include a $250 discount on the conference registration and free admission to the afternoon pre-conference workshop, bringing total savings for Network members to $495. If your organization has joined the Social Media Health Network, send us an email requesting the link for the registration page with member savings.
If you’re interested in more information about joining the Network, send us an email or call 507-538-0492 to arrange an opportunity to discuss.
We’re pleased to introduce our newest staff member, Ron Petrovich, who began work yesterday as a manager in the Mayo Clinic Center for Social Media.
Ron’s background is in television; after serving as news director for local TV stations in Milwaukee and Indianopolis, he most recently worked at Medstar, a producer of television and new media medical and health information.
You can connect with Ron on Twitter at (@RonaldPetrovich).
Over the last several weeks we have been focusing on staffing and other development issues for the Center. As we start to get staff on board, we’ll be working through the process of selecting the remaining members for the External Advisory Board (which is a big job because we had 120 highly qualified applicants for the remaining 12 spots) and making plans for our first events through the Social Media Health Network.
Watch for further announcements in the coming days and weeks.
The Mayo Clinic Center for Social Media will host hosted a special Twitter training camp – or Tweetcamp – on Thursday, Sept. 30 from 9:30 to 11 a.m. on the Mayo Clinic campus in Jacksonville, Fla.
Lee Aase, director of Mayo Clinic Center for Social Media, will lead led the training session along with Kathy Barbour, a communications manager for Mayo Clinic in Florida.
The slides for the session are embedded below:
Participants worldwide joined via conference call to listen to the presentation, and also through the #tweetcamp hashtag discussion.
Providing social media training to people interested in using social media tools to improve health care, promote health and fight disease is part of the mission for the Mayo Clinic Center for Social Media. The center provides training opportunities to Mayo Clinic employees but also offers them to others through the Social Media Health Network.
For more information on joining the network, contact the Center for Social Media by email.
Yesterday we announced formation of the Social Media Health Network, a global network of organizations and individuals interested in using social media to improve health care, promote health and fight disease.
Today we’re announcing a one-year collaboration agreement with Ragan Communications to produce a series of events that will be among the benefits for members of the network. See details in the slideshow below:
Mayo Clinic today announced formation of the Social Media Health Network, a group dedicated to using social media to promote health, to improve health care and to fight disease. Through educational conferences and webinars and development of social platforms for sharing training materials and resources, this international network will help members learn from each other and effectively implement social media programs.
The network is associated with the newly formed Mayo Clinic Center for Social Media. Victor Montori, M.D., medical director for the center, describes the goals for the network and how it is consistent with Mayo Clinic’s history:
Besides Mayo Clinic, charter members of the network include:
- Bon Secours Health System
- Inova Health System
- Mission Health System
- Radboud University Nijmegen Medical Centre
- Swedish Health Services
If you would like to know more about how to join the network, call 507-538-0492 or contact the center by email.